Lockport Union-Sun & Journal Online

October 12, 2012

Think Pink Glove

By Joyce M. Miles
Lockport Union-Sun & Journal

Lockport Union-Sun & Journal — Four amateur film makers, inspired by the cause of breast cancer awareness, made their big screen debut Thursday at the Historic Palace Theatre.

The local nurses’ work is entered in the 2012 Pink Glove Dance Video contest, voting in which begins at 1 p.m. today at www.pinkglovedance.com.

Briody Health Care Facility employees Nancy Babis, Anne VanBenschoten, Mary Livergood and Sindee Garlock conceived and produced the video to try winning money for a UB nursing instructor who’s developing an online self-help program for women newly diagnosed with breast cancer.

The Briody video “stars” over 100 area residents moving to the groove of Jay Sean’s “Down,” and showing off Lockport’s spirited, supportive side.

Briody staff members, elderly male and female residents, American Legion auxiliarans, Mayor Michael Tucker, city police officers and firefighters, Niagara County Sheriff’s staff, Optimists, Rotarians, Boy Scouts, even the Niagara County Harley Owners Group, proudly waved pink-gloved hands for the camera in support of the contest entry.

“Many people are stars now, and they will be giving autographs in the lobby afterward,” Briody administrator Anne Briody Petock joked as she introduced the 3-minute, 20-second video Thursday evening on the Palace stage.

Applause from the audience of 80 or so viewers felt genuine and appreciative.

Lockport resident Bobbi Harper, who was not in the video, said she’ll vote for it in the Pink Glove contest, and not just because it’s local.

“That was fun,” she said after watching it. “And they did a great job (producing) it.”

Harper is a board member of LCTV, which loaned cameras to the Briody team and trained them in shooting, editing and other technical aspects of film making.

Considering they were all novices, Executive Director Tom Riley said, “we were really impressed with how well they did.”

Anne VanBenschoten, the Briody director of admissions who stepped into the role of film editor, said the team just sort of winged it.

“We are not professionals; we tried to put a more humorous slant to it,” she said. “We’re nurses ... we did the best we could.”

Medline, a U.S. manufacturer and distributor of medical supplies including “Generation Pink” medical gloves, is hosting a second, online Pink Glove Dance Video contest as a fund-raiser for breast cancer charities. Groups and individuals nationwide have submitted dance videos, all featuring the pink medical gloves, and over the next two weeks viewers can pick their favorites. On Nov. 2, Medline will announce which three received the most votes, and the producers will win $10,000, $5,000 or $2,000 to donate to the charity of their choosing.

About 300 groups or individuals submitted entries in the 2012 contest, more than twice as many as entered the first contest, according to Briody Director of Nursing Nancy Babis.

Adding to the challenge, the contest rules require votes be cast from Facebook accounts only — and prohibit voters from casting more than one vote for the same video. The onus is on Briody video producers and supporters to enlist as many voters as possible.

“If every person in this community tells five people (to vote), I’m confident we can do this,” Babis said. “If you’ve been reluctant to join Facebook, please join just for the next two weeks, just to get us through this.”

“Can you have more than one Facebook account? Probably,” she added, mischievously.

To vote for Briody’s Pink Glove Dance Video, go to www.facebook.com/medlinebreast cancerawareness; or go to www.pinkglovedance.com (where you’ll be redirected to Facebook).

The contest is ongoing through Oct. 28. Winners will be announced Nov. 2 at www.pinkglovedance.com.

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A special guest at the Briody’s video premiere was Dr. Robyn Lally, the UB assistant professor of nursing whose breast cancer research and development project the Briody producers want to aid.

Using funding from American Cancer Society, Lally is developing an online “self help” program for women who are newly diagnosed with breast cancer. 

Before she joined the UB School of Nursing staff, Lally was a nurse who “mentored” breast cancer patients from diagnosis through treatment.

About 30 percent of breast cancer patients experience significant psychological distress over the diagnosis, Lally said; it can lead to depression, anxiety and symptoms of post traumatic stress disorder that last years after treatment.

Lally’s mentoring work inspired her development of the computer-based program “Caring Guidance,” which will contain medical information about cancer and treatment options, coping advice and video “vignettes” by cancer survivors describing their experiences.

With additional funding, Lally said she would would add a component for friends and family of new breast cancer patients, and possibly narration of some sections of text in the program.